Make Lemonade

Building the best privacy-first alternative to Google Analytics - Jack Ellis

Episode Notes

Today we’re joined by the formidable Jack Ellis, co-founder of Fathom Analytics, the simple, privacy focused alternative to Google Analytics. While Jack isn’t running a successful software company, he spends time teaching people with his courses. He has two, which have made over $250k cumulatively

Timestamps:

01:31 - Becoming the face of Fathom
10:35 - Google vs Fathom
13:22 - What are the alternatives to GA?
15:56 - Product Growth Challenges
18:27 - How does the Fathom team work?
22:30 - Handling growth when questioning growth (at all costs)
25:09 - Charging for a product that is usually free
28:49 - Why focus on privacy
34:24 - Who is Lemon Squeezy's customer?
36:00 - Afilliates update
37:18 - Making $250k with courses
43:10 - Would they ever sell Fathom?
45:42 - Jack Outside of work

As always thanks for being a listener of the Make Lemonade show. Hosted by @jrfarr & @jmckinven— brought to you by LemonSqueezy.com. 

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